Background

In 1999 Tim Colwell and David Raybould founded TRP Research to deliver an enhanced understanding of data and consumption. We initially acted as a UK Barb bureau delivering reporting but quickly expanded to deliver strategic consultancy and reporting to broadcasters alongside other clients such as production companies, industry regulators, government bodies, sporting rights holders and many more.

Over the years we have further expanded to offer reporting and consultancy in other territories, and set up and maintain our own content warehouse adding value to existing data and creating logs from our on-site recording equipment. We also run our own media primary research panel alongside a number of bespoke client panels collecting first-party data and answering specific research questions.

Tim and David had a clear vision of the values we as a company should hold ourself to, and while our logo and branding may have changed a little over the years, our values haven’t, setting a clear framework to deliver an exceptional level of service to our clients.

TRP Values

Partnership

We act as a partner not a supplier, standing “shoulder to shoulder’’ with clients in order to help them realise their objectives; we are passionate about their business.

Integrity

We have high standards, acting with integrity and honesty; we play by the rules in policy and practice; we are ethical and responsible, supportive and encouraging.

Responsiveness

We are understanding, flexible and responsive; we do what we say we will do and will go the extra mile to support our clients and each other.

Innovation

We continue to develop new methodologies, metrics and techniques, using and combining data to create insight and actionable recommendations for clients.

Excellence

We are professional, experienced and expert in our field, with deep sector knowledge built over time with leading global media companies.

Over the last 25 years we have developed from our Barb bureau roots to deliver primary research and collation, content identification and metadata, a visualisation portal and expert data driven media consultancy.

Partnerships

We work with our media partners to deliver new and exciting services in the media space. These include:

Simantea

 

TRP Reseach is delighted to partner with Simantea to provide new ways of understanding audiences and consumers.

Simantea’s opt-in mobile app captures real world purchase data via receipts, alongside passive tracking of app/web activity, ad exposure (digital & broadcast) and location.

This creates:

  • High Engagement & High Quality Data
  • Unique Ad Exposure Tracking
  • Direct link between Behaviour & Insight