Mike Davey joins TRP Research
We’re delighted to announce that in January 2023 Mike Davey, formerly TechEdge UK CEO, joined the TRP Research team. Mike brings 12 years’ experience from TechEdge and over 20 years in the media research industry, as well as a wealth of knowledge in TAM data and a passion for simplifying complex data sets, streamlining delivery and helping clients maximise insight and utility..
RECENT POSTS
TRP to present at the MRG Conference!
James, our Client Panels Director and Lindsay, our Commercial Director are excited to present at the MRG Conference on 1st December. Their paper uses talent data, collected from TRP Surveys, to consider the link between viewer opinion of key talent and viewer...
TRP Presenting at 2022 asi International TV & Video Conference
Our resident metadata expert, Jen Mclevey, is presenting a paper at the forthcoming asi conference showcasing research we completed analysing AVOD and FAST viewing behaviours. The presentation combines two stages of primary research with media monitoring conducted...
Introducing TRP Consult
Becky Smith and her team have a combined media research experience in excess of 125 years, and they can bring this to bear creating strategy changing research for your business. All projects are bespoke, combining the most appropriate data and techniques, to provide...
AVOD and FAST: Mixed feelings and disrupted content
AVOD (ad-supported video on demand) and FAST (free ad-supported streaming television) are increasingly used as a low-friction way to bring content to audiences. Notable recent releases include S4 of Star Trek: Discovery and the launch of Baywatch and Project Runway...
BBC Three Launch Night: A Divided Opinion
TRP Presenting at 2021 MRG Conference
Our CEO David Raybould is presenting a paper at the forthcoming MRG conference using TRP Codex to analyse the rise in popularity of streamers. The presentation will quantify the viewing contribution from SVOD services and assess the extent to which they are a changing...
TRP Surveys: Panel Expanded to Include Kids 4-15 Years
TRP Surveys is excited to announce the launch of Media Den a new section of TRP Surveys for children aged 4-15. We now offer all our existing TRP Surveys services for individuals 4+. You can add as many questions as you like to our daily and weekly surveys at a...
TRP Research: Announce new CEO David Raybould
In September 2021 David Raybould took over as CEO of TRP Research. As one of our founder shareholders David has the experience and expertise to guide TRP through this change of leadership. This appointment signals a new direction for TRP with an increased focus on...
National Television Awards: TRP Research is proud to partner the NTA
TRP Research was delighted to provide audience data for the National Television Awards which were held at the O2 in September 2021. A group of us attended the event and enjoyed a fun evening of live entertainment as well-known TV faces took the stage to collect their...
TRP Codex: Daily Granular Measurement of UK SVOD Viewing
Click on image to zoom TRP Codex delivers daily programme data on Netflix, Amazon Prime, Apple TV+, Disney+ and more. Daily data includes TV industry standard metrics of Average Audience 000s and Reach, to find out how many people watched The Crown on Netflix...