Sopra Steria and TRP Research launch unique media audience data platform Sopra Steria, the purpose-led digital transformation provider, and media expert, TRP Research, have joined forces to help broadcasters, commissioners, programme-makers and advertisers, to better...
TRP Research is delighted to partner with Simantea to help disrupt the consumer retail research market. Simantea will integrate TRP’s audio listening and ad recognition capability (TRP Helix) into their purchase data collection app to generate single source data for...
TRP Research is delighted to be a session sponsor at the forthcoming MRG conference, to be held in Malaga next week. Becky, Mike and Lindsay are all attending from TRP and Mike will be taking the opportunity to share information on our new data visualisation...
Find us in Ofcom’s Media Nations 2023 TRP made national news today with our TV audience expertise featuring heavily in Ofcom’s Media Nations 2023 report (Media Nations 2023 – Ofcom). Our reporting team provided much of the underlying data in the report, while...
James, our Client Panels Director and Lindsay, our Commercial Director are excited to present at the MRG Conference on 1st December. Their paper uses talent data, collected from TRP Surveys, to consider the link between viewer opinion of key talent and viewer...
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