Case Studies
Case Studies: Real World Examples
These working examples are drawn from real world client research projects. Each illustrates our approach to progress, use of techniques, resources and our commitment to specific, effective results.
Channel 4 (Oct 2026)
Channel 4 need to understand where and how to plan portfolio and VOD promotional campaigns to maximise return on airtime.
US Cable Network: Would you lend your best shows to another streamer? (Oct 2026)
US content remains highly sought after, both domestically and internationally. While maximising audience reach is a key objective for broadcasters, an important question remains: does licensing content to streaming platforms simply boost awareness and fill someone else's library, or can it deliver lasting benefits for the originating network?
S4C (Oct 2026)
S4C want to get a deep understanding of their audience, understanding the ‘why they watch’ behind the ‘what they watch’. This expert insight drives key strategic decisions such as commissioning scheduling and content acquisitions.
NBCUniversal (Mar 2025)
NBCUniversal need to quickly understand how their content is performing across the different UK channels, portfolios, and streaming platforms. TRP developed a one-stop portal providing company-wide access to media data in a self-serve, accurate and intuitive manner.
Magic Light (Feb 2025)
As a content maker, Magic Light needs to understand if their content is being viewed by its intended audience and the value of its inclusion within the schedule. AudEx Visualise provides a dynamic, intuitive, and accessible data platform for accessing and analysing audience performance.
Discovery (Oct 2021)
Several Discovery Inc. networks required a set of actionable recommendations to maximise retention and the natural flow of viewing from hour-to-hour and programme-to-programme following a period of significantly reduced promo inventory.
AMC (Aug 2021)
AMC Networks required an optimal on-air promotional strategy and a clear set of actionable guidelines advising how to best support different types of content and maximise ROI.






