Our resident metadata expert, Jen Mclevey, is presenting a paper at the forthcoming asi conference showcasing research we completed analysing AVOD and FAST viewing behaviours.
The presentation combines two stages of primary research with media monitoring conducted by our in-house TRP HELIX team, to understand how individuals watch content and the impact of Ad placement.
For more information on the presentation or TRP HELIX, please email Jen via jmclevey@trpresearch.com.
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